Going Inbound for Talent Acquisition

COMPANY-CENTRIC TO CANDIDATE-CENTRIC

EMPLOYER BRANDING AND EVP

INBOUND MARKETING TO INBOUND TALENT ACQUISITION

ATTRACT STAGE

Stats of importance for the attract stage of the candidate journey:

  • The average candidate uses 18 different resources to research a company before applying (source).
  • 79% of job seekers are likely to use social media in their job search (source).

CONVERT STAGE

Stats of importance for the convert stage of the candidate journey:

  • 60% of candidates quit an application process because it took too long (source).
  • 73% of candidates say the job search process is one of the most stressful things in life (source).

CLOSE STAGE

Stats of importance for the close stage of the candidate journey:

  • 87% of job seekers see the interview process as a means of knowing the employer (source).
  • 72% of hiring manager say the provide clear job descriptions, while only 36% of candidates agree (source).

DELIGHT STAGE

Stats of importance for the delight stage of the candidate journey:

  • On average, referrals make up 30% of a company’s source of hire, decreasing time to hire by 40% (source).
  • 57% of employee wouldn’t recommend their organization as a good place to work (source).

About the Author

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Chris Skaggs

Chris Skaggs

Dad • Storyteller • Brand Builder ∙ Nonprofit Leader • Co-founder of #BODDHIbranding and #LeightonsGift • Head of Brand #TSProckstars